During the BPM Summit in Orlando, the attendees engaged in person and in social media. We have been experimenting with using Twitter at Gartner events as Jeff Mann describes in his blog post (http://blogs.gartner.com/jeffrey_mann/) as a way of allowing attendees to share their thoughts and observations with people at the conference and those following the event from the comfort of their office.
Nearly 100 people tweeted during the BPM Summit, creating 438 tweets. Predictably, the majority of the tweets were generated by a small percentage of the tweeters. Fifty-nine percent of the tweets emanated from just 10 people although a wide range of people tweeted – even some who were attending the event vicariously. The most prolific tweeter sent 10% of the messages.
We continue to learn best practices for using Twitter during events and look forward to the continued support of colleagues who take the time to share their perspectives with fellow attendees and their social network.